PROJECT DETAILS
Brand Messaging & Design
Ul/UX Design
Product Development
Marketing Strategy
Video & Photo Directing
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COLLABORATORS
Jacob Rogers (CEO)
Brady Stahle (CMO)
Anthony Raitani (COO)
UltraLux Health
How to Be Different in the Health and Tech Industry?
The goal for this project was to establish a compelling visual brand and message.
A brand that would help our customers feel so connected to our company that they would come back again and again to buy from UltraLux Health whenever they had heath issues that we could solve.
Key Performance Indicators for this project:
1. Identify Ideal Customer Persona (ICP)
2. Crafting a Unique Value Proposition (UVP)
3. Designing a visual Brand Style Guide
4. Implement brand guidelines into website
5. Incorporating brand into marketing
BRANDING
UltraLux Health's New Brand Identity
UltraLux Health's journey ends with a strong brand identity. We made it stand out by understanding what people want and offering something special.
UltraLux Health is now a guide for those who want a healthy mix of technology and well-being. The story changed from a problem to a clear solution. It's not just about products; it's a journey to wellness, touching hearts and picturing a future where health and tech go hand in hand.
As the branding specialist, I was thrilled to see the change from a problem to a clear idea, a story that keeps growing with every person embracing health while continuing to enjoy their tech.
Click the link below to see UltraLux Health's brand identity.
PRODUCT AND PACKAGING DESIGN
Elevating Wellness Through Thoughtful Design
At Reviv Agency, we partnered with UltraLux Health to create sleek, impactful product and box packaging that embodies their commitment to premium wellness solutions.
From logo design to color palettes, we crafted cohesive branding for their diverse offerings, including hydrogen water, red light therapy, EMF protection devices, air purifiers, portable infrared saunas, hyperbaric chambers, and cleaning products.
Each design reflects UltraLux Health’s innovative spirit, ensuring their products stand out and resonate with their health-conscious audience.
WEBDESIGN
Incorporating the brand into a sales driven website
After successfully discovering our Ideal Customer Persona, crafting a compelling Unique Value Proposition, and establishing a comprehensive brand style guide. Now, the crucial step is translating these insights into our website-the primary platform for engaging with our customers.
It's tempting - at this point - to start designing the digital product or website! But without structure, without a goal in mind, things can quickly unravel and become a tangled mess that is difficult to correct.
This is where a structured design system comes into play. For UltraLux Health, after building a site map and user flow for each page, I developed the design system.
From there, building each page came easily.
After designing wireframes, I moved onto prototypes where we tested the efficacy of the design. Once we were sure the direction was correct with user testing, we started building the site.
STEP 01 – SITE MAP
STEP 02 – CSS – BUILT IN FIGMA
STEP 03 – PROTOTYPE – BUILT IN FIGMA
DIGITAL MARKETING
Driving Engagement and Sales
Reviv Agency boosted UltraLux Health’s reach through targeted organic and paid social media campaigns, building a strong connection with their audience.
We also supported their sales partners by providing assets to the impactful webinars they were running, equipping them with the assets they needed to succeed.
From social engagement to sales enablement, our efforts helped UltraLux Health thrive in the competitive wellness market.
Jacob Rogers | Founder & CEO
Lawrence is an extremely talented designer who brings ideas to life in moments. He loves designing so he never gets tired of it! He's an extremely reliable resource for most any design need and will always try his best on a project. If you need excellent work done twice as fast as other designers, he is your guy.