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  • Lawrence Christenson

Boost Homepage Conversions Up To 300% with These 3 Simple Changes

Updated: Nov 10, 2023

Are you tired of your homepage not converting as much as you'd like?


Fret not! In this guide, we'll unravel the secrets to supercharging your homepage for maximum conversions.


Let's dive into the top three game-changing elements that can turn your casual visitors into loyal clients.

Business man on client phone call

1. Instant Connection: The Power of a Visible Phone Number


Make your business phone number a star on your homepage. Having a visible phone number in the navigation bar not only builds trust but also provides an instant connection with potential customers.


According to studies, websites with a prominently displayed phone number in the header experience a 300% increase in contact rates.

A survey by Invoca revealed that 65% of clients prefer to contact businesses by phone.

Wealth Management Firms that put their phone number in their navigation bar experience significant rise in consultation calls, allowing advisors to connect directly with potential clients.


Increased page views and conversions on mobile

2. Mobile-First Magic: Ensuring a Seamless Mobile View


In an age where 80% of users prefer to surf the web on their phones, ensuring a seamless mobile view is non-negotiable. Your homepage should be as stunning and functional on mobile devices as it is on desktops.


Google's mobile-friendly algorithm rewards responsive designs with higher search rankings.

Google reports that 94% of users are likely to leave a website that isn't mobile-friendly.


Financial advisory firms who optimize their website for mobile users not only reduce bounce rates, but will also lead to a an average 20% increase in online closes from users browsing on smartphones.


Business man using chat to engage with website visitor

3. Chat Bubble Charm: Real-time Boost to Homepage Conversions


Integrate a chat bubble on your will boost your homepage conversions by allowing you to engage with visitors in real-time.


Statistics show that websites with live chat experience a 48% increase in revenue per chat hour. This direct interaction allows you to address queries, guide users, and significantly enhance the overall customer experience.

A study by Kayako found that 79% of customers prefer live chat for its instant response.

Wealth management firms that implement a chat bubble can expect up to a 30% rise in client engagement, allowing advisors to provide timely financial guidance and answer queries promptly.

Final Thoughts


By incorporating a visible phone number, ensuring a seamless mobile view, and embracing the power of a chat bubble, your homepage can become a conversion powerhouse.


Elevate your client engagement and satisfaction by implementing these tailored strategies designed for wealth management firms. Upgrade your homepage now and witness the transformation in your conversion rates!


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